Business Spotlight: Select Sales

South Whitehall-based Select Sales is this week's Business Spotlight.


For this week's Business Spotlight, Patch caught up with Joellen Reichenbach, president of South Whitehall-based Select Sales. She is an entrepreneur who is always excited and happy to help her colleagues, either through her expertise with Select Sales or her sincere desire to make connections happen.

Q – Name of and Type of Business?

A – Select Sales – Creative Marketing Solutions


Q - Number of years in business?

A -  24 years.


Q - Address, phone number, website, fax number?

A -  3126 Mosser Drive, Allentown, PA 18103; phone 610-974-8080; Fax 610-974-9333; selectpromotionalproducts.com


Q – Number of employees?

A – Three and growing.


Q – What is your specialty?

ASince 1989, Select Sales has worked with companies and non-profits to provide the dynamic marketing materials and creative promotional items they need to succeed. Our team listens to your thoughts, combines them with our ideas and expertise to create and implement a strategic marketing program that works.

From concept to delivery, Select Sales develops, designs, photographs and produces high impact marketing materials to promote your organization. We are a PA-certified Women Business Enterprise, DBE certified company, and hold a Vendor Registration with the PA Gaming Control Board.


Q – What or who is your biggest competitor and how do you provide better services/products?

A You’ll never be left to wonder. Our customer service functions as half - project manager and half - partner with your staff. We’ll let you know exactly where your order is every step of the way. Why? Because we believe in the Golden Rule. It’s how we run our business and our lives. We’d want to know the status of our order – why wouldn’t you? We treat our customers the way we want to be treated.


Q – What is your mission statement or philosophy behind running your business?

- We work for you. We love meeting with our Lehigh Valley and Greater Philadelphia area clients to get to know their business and understand their messaging. Our goal is to create a custom promotional product that works on multiple levels. If you need a little more help, we’ll craft your marketing theme, create the custom promotional item and implement the campaign for you.

Our creative team is dedicated to creating an “a-ha” factor for every project. We are passionate about what we do and we want to build long-term relationships with our clients. The Select Sales team’s wealth of knowledge and experience ensures you receive professional and reliable service along with the best possible product to represent your business or non-profit organization. Discover how we work our promotional magic and contact us today.


Q – Can you share a story about your business? A triumph or obstacle you’ve overcome, perhaps?

A- We Help You Stand Out in the Crowd. Marketing and promoting your organization may seem more difficult than ever, but it doesn’t have to be that way. We believe in partnering with you to create marketing solutions and promotional product campaigns that work.

With Select Sales, it’s simple to promote your business because we take care of the tough stuff.

  • Ideas? We have ‘em covered.
  • Tools? From business cards, brochures, pens and shirts to the most unique and creative promotional products, we’ll help you pick the best options to promote your organization.
  • Improving and promoting your brand identity? We make sure that the tools we use complement your other marketing efforts.


Q – Is there a history regarding your business you’d like to share

A- Our President - Joellen Reichenbach - CAS is known as the creative solutions provider and people connector here in the Lehigh Valley. She has achieved industry leader certification in the promotional products industry as a Certified Advertising Specialist (CAS). This specialized training gives her the expertise to deliver products and services in an innovative and cost-effective way to our clients. Joellen has been featured in “20 Under 40″- a salute to youthful achievers – and is deeply involved with local business groups, the Greater Lehigh Valley Chamber of Commerce, the Nazareth Chamber and Lehigh Valley Economic Development Corporation’s Office of Minority and Women Owned Businesses.

A strong believer in giving back to her community, she volunteers with many non-profits including Volunteer Girl Scouts of Eastern Pennsylvania and the AAUSBC Bowling Association. Joellen is the founder of the Lehigh Valley Non Profit Awareness Expo that took place in 2012 at the Lehigh Valley Mall.

Joellen’s goal is the success of every organization with whom she works. You’ll often find her creating promotional buzz for her clients’ events and successes through her company’s own marketing channels via social media and email marketing.


Q – What are your plans for the future?

A - Continue to build a strong community and business.


Q - Do you have more than one location?

A - One location.


Q – Is this a family owned/operated business?

A - Select Sales is a PA-certified WBE and DBE certified company.


Q – Is this a chain or franchise?

A - Neither.


Q - Did you receive any type of special funding to start up your business?

A -  No.


Q - Is there anything else you’d like to share about your business? History etc….

A - Select Sales is much more than a promotional products company. Our creative team works with you to develop superior ideas that transform your marketing materials. We deliver outside-the-box creative custom promotional solutions that draw attention and add revenue to your bottom line.

Select Sales’ marketing solutions and custom promotional products help organizations:

  • Create awareness and visibility
  • Build sales relationships
  • Thank clients
  • Reward employees

We offer:

Our team doesn’t just drop off a few product catalogs at your office. We’re consultants that work with you to design the most unique custom promotional items, tradeshow giveaways and business gifts available. But Select Sales also offers flexibility – as much or as little help as you need.

You can choose your own product for us to imprint for you. You can do it with confidence – knowing that we’ll perform top-notch quality control and ensure on-time delivery.

We can also be your creative partner – brainstorming ideas together and going beyond simply imprinting a logo on a product. We can help you create an effective promotional campaign, as well – maximizing the power of the products and solutions that best reflect your company.

Quality Matters to Us. With Select Sales you don’t need to worry about quality – we’ll tell you if the logo won’t transfer or embroider correctly onto your chosen shirt or hat, we’ll tell you when your image won’t print well on a business card or brochure, and we’ll tell you when the logo won’t fit or look right on an item.

But we don’t stop there. We’ll offer the solutions that make your promotion items succeed. We work with you until you’re…satisfied? Nope – not just satisfied. Delighted. Overjoyed. Ecstatic. That’s what quality means to us.

Let us help you develop a creative promotional product or marketing solution to increase your visibility.

Denise January 07, 2013 at 04:24 PM
I have worked with Joellen and Select Sales several times. The products that I recieved were top-notch, and the service was exceptional. Joellen and her team really care about the client and the community. They work with you to find the right promotional item for your business or non-profit. I would recommend Select Sales to any business.
Kim Fallon January 07, 2013 at 04:58 PM
Joellen is fantastic, professionally and personally. You want her and Select Sales on your team!


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