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Taco Bell Breakfast: Bueno or No-Go?

More than 5,500 Taco Bell restaurants nationwide are now serving a 13-item breakfast menu that includes a waffle taco, a grilled taco and a breakfast burrito

Would you trade your egg McMuffin for a waffle taco?

Taco Bell hopes so.

In late March, the fast-food chain added another meal to its menu. More than 5,500 Taco Bell restaurants nationwide are now serving a 13-item breakfast menu that includes a waffle taco, a grilled taco and a breakfast burrito 

Taco Bell President Brian Niccol said the new menu aims to “break the boring breakfast routine by making mornings fun again.”

Based on its marketing campaign, which pokes fun at McDonald’s, the fast food chain is attempting to attract some customers that would otherwise head to the golden arches.

The media has billed Taco Bell’s new menu and accompanying marketing campaign targeting McDonald’s as a “Breakfast War” of sorts. 

The outcome of Taco Bell’s breakfast success remains to be seen. It all depends on if customers are open to swapping out the old classics for something new.

Have you tried Taco Bell's breakfast menu? Do you like it? Tell us in the comments.

Michael Curtis Sr April 11, 2014 at 03:04 PM
TACO BELL ?? Where in the hell is there a Taco Bell in Abington? NONE !! One would think that the local government would want more than just, BK, Mc D, Wendy's. for fast food, or what they call fast food. It would be nice to have a Taco Bell in Abington.
The Truth April 11, 2014 at 04:23 PM
Yes but capitalism does not work that way, governments do not decide what/where businesses go (at least not yet anyway, give them time...) BTW we have 2 here in Lansdale lol!
michael kramny April 12, 2014 at 08:08 AM
hard to find a taco bell .
The Truth April 13, 2014 at 01:17 AM
Lansdale...have 2..."Truth is a Dope" works there...

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